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Apple Shares New Minute-Long Video Highlighting iPhone XS Features [Updated]

Apple today shared a video focused on the iPhone XS, which is designed to offer up all of the details that you need to know about the new device in just 54 seconds.

The short video runs through all of the features that distinguish the iPhone XS and iPhone XS Max from the previous-generation iPhone X.



The video covers notable features like the 5.8 and 6.5-inch screen sizes, A12 Bionic chip, faster Face ID, IP68 water resistance, and more, with a list below.

  • Biggest screen on an iPhone ever
  • Super durable all-glass design
  • More water and dust resistant
  • Now in Gold
  • Face ID is even more advanced
  • Dual cameras are smarter
  • Depth control
  • Highest quality video
  • Smartest and most powerful chip in an iPhone
  • Faster wireless charging
  • Gigabit LTE
  • Wider stereo sound

The video wraps up with the tagline “It’s not just one amazing iPhone, it’s two.

This is the second quick summary style video that Apple has done, and it follows a two minute video that was published following Apple’s event, wrapping up everything that was announced in 108 seconds.



These quick videos offer up a useful way for Apple to share all of the new features in the iPhone XS and iPhone XS Max in a short period of time, making them ideal for commercials and use on social media. We may see more of these videos in the future as Apple continues advertising the new 2018 iPhone and Apple Watch models.

Apple’s iPhone XS and iPhone XS Max were announced earlier this week, and are now available for pre-order from Apple’s online store. Both devices are set to be launched next week, on Friday, September 21.

Update: Apple has also shared a new “Shot on iPhone XS” video highlighting the video-capturing capabilities of the iPhone XS and iPhone XS Max with a video experiment that uses sound, slo-mo, time-lapse, and 4k video to capture scenes of water, fire, metal and light.

Related Roundup: iPhone XS

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MacRumors Giveaway: Win a Case for Your New iPhone XS, XS Max, or XR From Pad & Quill

We’re doing a few special giveaways this week to celebrate the launch of the new 2018 iPhones, and we’ve teamed up with Pad & Quill to offer MacRumors winners a chance to win an iPhone case designed for the iPhone XS, iPhone XS Max, or iPhone XR.

Pad & Quill is refreshing its entire iPhone case lineup with new options for Apple’s latest devices. The Luxury Pocket Book, Bella Fino, Heritage Bella Fino, and Traveler cases have all been updated for the new iPhones.

Bella Fino case for iPhone XS Max


All of Pad & Quill’s cases are made from high-quality Full Grain American Leather with details hand-finished wood, marine-grade nylon stitching, and slim designs created to protect iPhones without adding unnecessary bulk. Many of the cases also come in multiple colors to suit a variety of tastes.

Luxury Book for iPhone XS Max


There are book-style cases with wallet options like the slim Bella Fino and Heritage Bella Fino ($89.95 to $99.95), and book-style cases with wood frames like the Luxury Book Wallet Case ($109.95) and the Heritage Pocket Book ($119.95), both of which look great and will develop a unique patina on the leather over time.

Bella Fino case for iPhone XR


The Bella Fino is the slimmer of the two cases because it holds the iPhone in place with a snap-on case, while the Luxury Book Wallet Case is thicker due to the wood frame.

Luxury Pocket Book for iPhone XS


For those looking for standard leather case, Pad & Quill has introduced the Traveler Leather Case ($59.95) for durable protection with a rugged look and no cover.

Traveler Case for iPhone XR


All of Pad & Quill’s new case options for each of the new phones are listed below, along with pricing.

iPhone XS

iPhone XS Max

iPhone XR

Pad & Quill’s new iPhone cases can be pre-ordered starting today, with the new iPhone XS and XS Max cases shipping out to customers in October and the new iPhone XR cases shipping out to customers in early November.

We have 10 of the Pad & Quill cases to give away, with winners able to choose their favorite case for their new iPhone. To enter to win, use the Rafflecopter widget below and enter an email address. Email addresses will be used solely for contact purposes to reach the winners and send the prizes. You can earn additional entries by subscribing to our weekly newsletter, subscribing to our YouTube channel, following us on Twitter, or visiting the MacRumors Facebook page.

Due to the complexities of international laws regarding giveaways, only U.S. residents who are 18 years or older and Canadian residents (excluding Quebec) who have reached the age of majority in their province or territory are eligible to enter. To offer feedback or get more information on the giveaway restrictions, please refer to our Site Feedback section, as that is where discussion of the rules will be redirected.

a Rafflecopter giveaway
The contest will run from today (September 13) at 10:00 a.m. Pacific Time through 10:00 a.m. Pacific Time on September 21. The winners will be chosen randomly on September 21 and will be contacted by email. The winners will have 48 hours to respond and provide a shipping address before new winners are chosen.

Related Roundups: iPhone XS, iPhone XR
Buyer’s Guide: iPhone XR (Buy Now)

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